Gaming for the real world

Who We Are

We’re a games studio that inspires and engages learners by capturing the excitement of learning through video games. Backed by Horizons Ventures, our London-based studio is home to talent from world-renowned games studios, AI specialists and award-winning education experts. This unique mix of skills fosters a culture of innovation and healthy creative friction between the development and educational sides of the studio, ensuring our games find the perfect balance of learning without compromising on fun.


We’re pushing a new standard of educational games that combine high production values and pioneering learning methods with KUDDLE, our adaptive game engine.


Our Approach

Where others focus on building games based on curriculum and knowledge-based content, we turn entertaining games into opportunities to learn – we call it ‘Learnification’ – mapping 21st century skills to expertly designed gaming systems, supported by KUDDLE’s adaptive learning capabilities.

Learnification of Gaming

01.Methods of 21st Century Learning

“If we teach today as we taught yesterday, we rob our children of tomorrow …” John Dewey

  • Strategic thinking
  • Creative exploration
  • Problem solving
  • Critical thinking
  • Memory retention
  • Collaborative learning
  • Innovative thinking

02.Game Features

“Playing a game is the voluntary attempt to overcome unnecessary obstacles” – Bernard Suits 

  • Goals to give a sense of purpose
  • Rules to place limitations on how goal is achieved
  • Feedback system to encourage and understand progress
  • Rewards and achievements when goals are reached
  • Narrative and story to motivate
  • High quality visual and audio style to engage

03.Powered by KUDDLE

“I’m calling for investments in educational technology that will help create digital tutors that are as effective as personal tutors…” – President Obama

  • Conversational agent
  • Intuitive interaction
  • Adapts in real-time to user’s abilities
  • Understanding and reasoning capabilities
  • Tracks user’s learning progression
  • Maintain context
  • Learning analytics and teacher dashboard

Meet the Team

Mark Horneff
Mark Horneff
Managing Director
David Miller
David Miller
Director of Learning
Kris Turvey
Kris Turvey
Creative Director
Scott Lamb
Scott Lamb
Technical Director
Adam Thornton
Adam Thornton
UI Designer
Amy Walkers
Amy Walkers
Studio Manager
Daniel Dobson
Daniel Dobson
Senior Programmer
Guy Ratcliffe
Guy Ratcliffe
Lead Artist
Richard Winter
Richard Winter
Lead UI Designer
Yasantha Meegodage
Yasantha Meegodage

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